Elegido’s success is not the fruit of chance, but closely tied to the brand’s capacity to innovate. Since its launch in 1979, the brand has strived to distinguish itself from the traditional image of Spanish wine and adapted its offering to the needs of consumers. The true strength of a global brand lies in its ability to adapt a style and an image that can generate satisfaction across the world. The growth of ELEGIDO is in itself proof of the enjoyment we succeed in providing our customers throughout the world. This steady growth is our reward for the efforts we make day after day to ensure that ELEGIDO remains successful.
ELEGIDO was launched in 1983 and, at that time, it was an important innovation as it became a modernization in the packaging of the one liter wines.
The popularity of the ELEGIDO brand increases considerably thanks to a television campaign starring a well-loved actor in Spain.
A new impulse is given and ELEGIDO brand is renewed thanks to constant improvements in both quality and packaging.
ELEGIDO makes its way abroad with firm steps, expanding its presence in the international markets.
A new product range is developed: Elegido Premium Wines.
40th brand anniversary with lots of news.
We select the best Tempranillo strains from the most prestigious regions of Spain where Reserva de la Tierra is present to create impressive wines as Elegido Tempranillo. With an intense ruby colour that combines with deep garnet hues its aromas remind red fruits, as berries or blackberries, and has a slight mineral touch due to its origin. In the mouth it is meaty, voluptuous and mineral.
Elegido Grenache – Merlot is fruit of a careful process, with a brief passage through wood becomes intense, tasty and full. This young wine has an intense cherry color. On the nose you can find aromas of red fruits, freshly ground pepper and a slight Mediterranean touch typical of Grenache. This excellent wine is robust, intense and at the same time velvety; in short it is a characteristic and unique wine.
The Sauvignon Blanc grape is appreciated because of its great adaptability and the possibilities of creating white wines with a wide aromatic expression, good acid balance and mineral. Elegido Sauvignon Blanc is a brilliant, refreshing and rounded wine. On the palate, this surprising wine has both sweet and acid taste with a superb addition of tropical and mineral notes.